白酒企业品牌延伸的问题与对策—以酒鬼酒为例-毕业论文参考网 关键词：品牌；品牌延伸；酒鬼酒；品牌资产 [gap=817]Keywords: brand; brand extension; jiugui liquor; brand equity
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About JiuGui Liquor 关于酒鬼酒
The flavours of nut, fruits, pea, sesame, peanut and pepper in liquor could intensify the characteristic flavor of Jiugui liquor.
可赋予酒体坚果、水果、豌豆、芝麻、花生、胡椒等香味，突出酒鬼酒的特征香味。
The unique production techniques of Jiugui Daqu is one of the main factors for the formation of strongly fragrant of Jiugui liquor.
其独特的大曲生产工艺，是馥郁香型风格形成的主要因素之一。
The main reasons of its formation might be related to the unique production techniques of Jiugui liquor and the particular trace flavoring compositions in Jiugui liquor.
产生该特殊油珠现象的原因主要与馥郁香型酒鬼酒独特的生产工艺和馥郁香型酒鬼酒独有的微量香味成分有关。
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